Ep. 70: Nick Hernandez of Young’s Tackle on Bait Slingers & the 2025 Season

Guest: Nick Hernandez (Young’s Tackle)

Hosts: Daniel Dahlin ([FISH]rx), El Charly, Luke Dean (Bait Slingers / Artemis Charters)

Episode 70, recorded live on January 14, 2025, opens the year with a mix of real-world context and fishing conversation. The episode begins with reflections on the LA fires, then shifts into major updates across the SoCal fishing community — including the [FISH]rx rebrand, the evolution of Bait Slingers, and the 2025 tournament circuit.

In This Episode

• LA fires and community impact — opening thoughts recognizing the real-world events affecting local anglers
• [FISH]rx rebrand — transition from Dahlin Baits completed, expanding beyond a single product identity
• Bait Slingers evolution — moving from repost page to full brand with merch and identity
• 2025 tournament circuit — SWBA, LA Fishing Alliance, and Spotty Bowl running simultaneously
• PCS Show preparation — production ramp-up and deadlines driving bait pouring
• Peacock bass drop shot insight — adapting finesse techniques to different species based on mouth size and feeding style

How the Community Evolves

The Bait Slingers transition is a clear example of how fishing communities grow over time. What started as a repost account developed into a brand with its own identity, supported by the audience built through Time on the Water and the broader SoCal fishing network.

The [FISH]rx rebrand reflects a similar shift. Moving away from a name tied to a single product or individual opens up room for expansion — more products, more categories, and a broader identity within the fishing space.

These changes don’t happen in isolation. They’re part of a larger ecosystem where anglers, builders, and creators all influence each other. This episode captures that moment of transition.

What Transfers Across Fisheries

The peacock bass discussion highlights how fishing concepts transfer across environments. Smaller mouths and different feeding behavior led Daniel to a drop shot presentation — a finesse technique that applies just as well in SoCal inshore fishing.

This reinforces a core idea: the species may change, but the principles stay the same. Matching presentation to fish behavior is what drives results. The drop shot guide expands on how that approach works in SoCal harbors and structure.

Why This Episode Matters

This episode matters because it captures a transition point in the SoCal fishing community. Brands are evolving, tournaments are expanding, and the ecosystem is becoming more connected.

It also reinforces that fishing exists within a broader context. Community, events, and real-world circumstances all shape how and when people get on the water. Understanding that context gives a fuller picture of the fishing landscape.

Watch the full episode on the Time On The Water YouTube channel. New episodes every Tuesday at 6 PM.